Refractions

Refractions

Refractive Communications  //  A matter of message perspective and customer communications.

Oct 22 / 11:09am

No Thanks, Thanks-giving

'Tis the season when my phone rings with caller after caller offering heartfelt appreciation, if I would only donate to their worthy causes.

While many of these charities do a lot of good, I can't support them all (I have my select group), so I thank them for the opportunity, and say, "No, thanks."

At this point, I still have a positive (or at least neutral) opinion of the charity. The insightful agencies thank me for my time, ask me if they can keep me on their call list, and then acknowledge my "Yes" or "No".

Other groups, such as a recent children’s cancer fund caller, dive back in and plow on through the script. The first time they come up for air, I interject with a “Thanks, but no thanks”.

The response?

“But, sir, many of these kids might have died before our next fund drive. Could you just make a $25 donation?”

Having been a paid charity marketer in a past life, I have no respect for bludgeoning money out of potential donors.

State your need. If I connect with your mission, you have my goodwill support. If I decline, leave me as noncommittal. You’ve made an introduction and I may give some other time. Don’t harass me. Don’t disrespect me. Don’t call me insensitive. And now … don’t call me again.

Me again, “No, thanks.”

“Sir, Did you know …”

I hung up and opted out of the rest of the script.

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